Colorful Roots provides workshops to community members and youth to inspire a healthy, mindful and active lifestyle. The client wanted the brand to invoke a sense of inner peace and relaxation with an organic feel. The colors and design inspires this feeling, with graceful lines and floral elements that give a sense of natural rejuvenation. The mission of the company is to inspire inner change and happiness, and the logo carefully and intentional depicts the process of self transformation and growth.